Level 1: The Atrium
Advertising is all around you. Telling you about products. Helping to pay for free entertainment on TV, in magazines, and online. Trying to get you to buy things.
Here, you'll learn to IDENTIFY ADS in the many places they appear: outside, in your house, in the store, and even on your phone!
Explore the entire level, or jump ahead to a specific area:
Level 1: Area 1
Sidewalk Stroll
Hunting for ads in the urban jungle
Advertising is everywhere. Get aducated and learn to recognize it. The four ads
in this area are found outside.
Challenge 1: Celestia Islands Resorts Bus Wrap
This bus is a rolling ad, so you'll see it wherever it goes.
What is this ad trying to get you to do?
- Buy a snorkel or
- Ask your parents to take you to this resort or
- Ride the bus
Correct!
Incorrect - see above for the right answer.
The correct answer is 'Ask your parents to take you to this resort'
Challenge 2: "To Be 2" Poster
Companies put ads on bus stops because they know you'll look. There's not much else to look at.
What is this ad trying to get you to do?
- Go see the movie "To Be 2" or
- Check out Raquel's new song or
- Go see the movie and check out Raquel's new song
Correct!
Incorrect - see above for the right answer.
The correct answer is 'Go see the movie and check out Raquel's new song'
Challenge 3: Talk Anywhere Cell Phone Video on an Outdoor Screen
This is an ad on an outdoor screen. It's like a giant TV but it just plays ads
Video on an outdoor screen that features a Talk Anywhere cell phone zooming through space.
What is this ad trying to get you to do?
- Buy this phone or
- Travel to space or
- Download music
Correct!
Incorrect - see above for the right answer.
The correct answer is 'Buy this phone'
Have You Played Today? Billboard:
Billboards show giant ads. Have you seen any near where you live? What do they advertise?