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NGL, an anonymous messaging app popular with teens, is banned from marketing to kids under 18 and must pay $4.5 million dollars to give money back to customers it deceived.

The Federal Trade Commission and the Los Angeles District Attorney’s Office say that NGL marketed the app to children and teens despite being aware of the harms of similar anonymous messaging apps to young users. According to the complaint, one user reported that a friend attempted suicide because of the NGL app.

What’s more, NGL falsely claimed to use AI content moderation to keep kids safe from bullying and harmful language. And by collecting information from children under age 13 without getting parental consent, NGL violated laws designed to protect children’s privacy online.

That’s not all. NGL tricked users into signing up for the paid version of the app, NGL Pro, by making false promises that users could find out who was sending them messages through the app. They couldn’t.

Many NGL users who paid for the Pro version thought they were paying a one-time charge, but the company charged a recurring, weekly fee of up to $9.99 without users’ knowledge and consent. And then ignored customers’ requests for refunds.

Before you download an app, read online reviews to see what other users are saying about it. And learn about your rights when it comes to negative options. If you’ve been charged for a subscription you didn’t agree to, tell the FTC at

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The purpose of this blog and its comments section is to inform readers about Federal Trade Commission activity, and share information to help them avoid, report, and recover from fraud, scams, and bad business practices. Your thoughts, ideas, and concerns are welcome, and we encourage comments. But keep in mind, this is a moderated blog. We review all comments before they are posted, and we won’t post comments that don’t comply with our commenting policy. We expect commenters to treat each other and the blog writers with respect.

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We don't edit comments to remove objectionable content, so please ensure that your comment contains none of the above. The comments posted on this blog become part of the public domain. To protect your privacy and the privacy of other people, please do not include personal information. Opinions in comments that appear in this blog belong to the individuals who expressed them. They do not belong to or represent views of the Federal Trade Commission.

Bill Gould
July 09, 2024

Big business has been getting way out of control with stuff like this. Ms Kahn you and your staff ARE restoring hope in our country and government! THANK YOU!

Melissa Marie Pezza
July 15, 2024

In reply to by Bill Gould

Thanks for putting a stop to folks that intentionally manipulate others in order to make a buck extra... How do these ppl sleep at night?? 🤔🤔 No conscious whatsoever.. unbelievable!!
Don't they realize when it's our turn to go we obviously cannot take it with us!!

July 09, 2024

I like your posts.

Dr. Joycelyne …
July 09, 2024

Great Job FTC for catching and warning people about the bad guys!

Patricia Ann Karoue
July 09, 2024

Thank you so much for move to stop NGL from sacrificing kids to online predators.

July 10, 2024

I appreciate all the FTC info shared. I'm in the senior-senior citizen range so know I must be alert, but the youngsters are so trusting so hope more parents and grandparents (friends and neighbors) get your info and heed the advice you offer.

Hackett Anita
July 10, 2024

Thank you ! A job well done!!

Joh. Smile
July 10, 2024

Our country is In need of more people like Ms kahn given us hope in the judistric system thank you and your team.

Jerzy W. Rozalski
July 10, 2024

We will announce it over Polish Varieties Radio - WNZK 690 AM in Michigan.
Thank you for sending this info.

William Rhoades
July 10, 2024

I commend you for all the information you provide for all consumers.

Dawn Rhodes
July 11, 2024

Great job so very appreciative for your hard work and services!!! Keep up the awesome job!!!